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To determine this you will then be needing a website value calculator. Once it is up and running most people naturally go and search for themselves on major search engines, so you do that, only to discover that you are coming up on like page 50, if at all, which is no good. Suppose we're comparing two very different websites; one cost $10,000 to build, looks very impressive, but converts poorly, generates little interest and the other cost $1,000 to build, wouldn't win any design contests, but consistently generates fresh leads and converts a high percentage of prospects into customers.